The Company
Freshworks provides innovative customer engagement software for businesses of all sizes, making it easy for teams to acquire, close, and keep their customers for life. Freshworks Software-as-a-
Freshworks’ suite of products that transform the way world-class organizations collaborate with customers and co-workers, include Freshdesk (Omni-channel customer support), Freshservice (IT Service Desk), Freshsales (Intuitive fully-integrated CRM), Freshmarketer (Marketing Automation Suite), Freshteam (HR Management System for growing teams), Freshchat (Modern messaging software) and Freshcaller (Cloud PBX system).
Freshworks has received numerous accolades from analysts and media including making it to Forbes’ Cloud 100 list, Economic Times Startup of the Year, 2019 LinkedIn Top 25 Companies to work for in India and a listing on the Magic Quadrant for CRM Customer Engagement & IT Service Management. While Freshworks has had incredible organic growth over the last few years, the company also has made targeted acquisitions that add critical capabilities to the portfolio including Natural Language Processing, Chatbots, Machine Learning, Social and Messaging Transformation. Freshworks has raised over $400 million in capital and is funded by Accel, CapitalG, Sequoia Capital and Tiger Global Management. More information is available at www.Freshworks.com.
About Role:
We're looking for a skilled content writer to share our story with the world. We need your help in making Freshworks a well-known brand across the globe. You will craft valuable content that will wow our prospects and educates our customers. Your work will involve putting together thought leadership articles, writing blog posts, sketching educational collateral, framing scripts for feature videos, building presentations and so on. Within our brand guidelines, you will have complete creative freedom in execution.
Responsibilities
Develop, write and deliver persuasive copy for enterprise prospects in the form of whitepapers, industry research, email marketing campaigns, sales collateral, videos and blogs
Work with design and web development teams to launch collateral
Work with global sales leadership to build and run an editorial calendar; coordinate with other content crafters to ensure standards
Optimize all content for SEO to better reach
Measure and improve content programs
Review and implement process changes to drive operational excellence
Requirements
2 - 4 years of content writing/marketing experience, preferably at a B2B enterprise software company
Bachelor's degree in English, communications, linguistics, or related field (Master's degree, a plus)
Tech-savvy with the ability to explain complex technical matters in a simple manner without using jargon
Ability to effectively lead, inspire, and mentor direct and indirect reports
Excellent attention to detail and ability to multi-task projects and deliverables
Confirmed experience to deliver high-quality output in a short span of time
We are an equal opportunity employer and value diversity in our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.